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WHERE GOOD IDEAS COME FROM

“Where Good Ideas Come From” is a book written by Steven Johnson, published in 2010. The book explores the history and science of innovation, and presents a framework for understanding the conditions that foster creativity and the emergence of new ideas.

Some key points from the book include:

  1. The importance of networks: Johnson argues that good ideas often emerge from the interactions and connections between different people and disciplines, rather than from individuals working in isolation.
  2. The concept of the “adjacent possible”: Johnson uses this term to describe the idea that innovation is often a gradual process of discovering new possibilities that lie just beyond the current state of knowledge.
  3. The role of chance in innovation: Johnson points out that many of the most important innovations in history have been the result of serendipitous discoveries, rather than the result of deliberate planning.
  4. The importance of a “slow hunch”: Johnson argues that many successful innovations begin as small, fuzzy ideas that gradually gain clarity and focus over time.
  5. The value of “Liquid networks”: Johnson also talks about the idea that networks that can change shape, dissolve and re-form quickly are more likely to generate new ideas, as they allow people to move in and out of different groups and contexts.
  6. The role of open systems: Johnson emphasizes the importance of open systems and platforms, which allow for easy experimentation and adaptation, in fostering innovation.
  7. The concept of the “adjacent possible” can be applied not just in scientific and technological innovation, but also in fields like business and culture, and on an individual level, for personal growth and development.

Supply Chain Innovation Quote

  • “Going from PayPal, I thought, well, ‘What are some of the other problems that are likely to most affect the future of humanity?’ Not from the perspective, ‘What’s the best way to make money?’ which is okay, but, it was really, ‘What do I think is going to most affect the future of humanity.’” ~ Elon Musk.
  • “I have more respect for the fellow with a single idea who gets there than for the fellow with a thousand ideas who does nothing.” ~ Thomas Edison.
  • “Being busy does not always mean real work. The object of all work is production or accomplishment and to either of these ends there must be forethought, system, planning, intelligence and honest purpose, as well as perspiration.” ~ Thomas Edison.
  • “Imagination is everything. It is the preview of life’s coming attractions.” ~ Albert Einstein.
  • “Ideas are like rabbits. You get a couple and learn how to handle them, and pretty soon you have a dozen.” ~ Jonh Steinbeck.
  • “You want to be extra rigorous about making the best possible thing you can. Find everything that’s wrong with it and fix it. Seek negative feedback, particularly from friends.” ~ Elon Musk.
  • “A man may die, nations may rise and fall, but an idea lives on.” ~ John F. Kennedy.
  • “You can have brilliant ideas, but if you can’t get them across, your ideas won’t get you anywhere.”  ~ Lee Iacocca.
  • “Unfortunately, there seems to be far more opportunity out there than ability…. We should remember that good fortune often happens when opportunity meets with preparation.” ~ Thomas Edison.
  • “You can’t use up creativity. The more you use, the more you have.” ~ Maya Angelou.

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